Posts Tagged ‘Online’

Online Video Community – Reach the Target Audience in a Unique Way

The popularity of video content is on the rise and seems to be threatening traditional media. This has led to the emergence of online video sharing communities on the Internet. An online video sharing community facilitates better communication. Commercial or personal videos that are uploaded on the video communities are very efficacious. videos are soon likely to supersede the traditional features of the Internet such as communication, business, and advertising.

You can also have quality online videos. Videos are uploaded subject to expected viewer ship because whenever a video is uploaded, it gets better response and popularity. After a video is uploaded, care has to be taken about the concept and content of the video footage that has to be put on air on the video sharing community. Thus, the quality of the video improves and the viewers get better entertainment.

Video SEO makes sure that more and more traffic is routed towards a website due to the quality video content. An online video is an improved way of promoting a business unlike traditional methods. Online videos attract a lot of users as things can be better explained through a video clip.

The number of online video sharing websites has grown not only in size but also in terms of viewer ship and popularity level. An online video community allows sharing of online videos. The online videos attract a large audience because more and more people get attracted towards videos. Plus, through videos a lot can be explained. The promoters are able to create unique promotional films. The videos are made after studying the target audience. This helps attract the target audience and the overall market.

Therefore, an online video community plays multiple roles. It acts as a source of income as well as entertainment. The quality videos for the viewers are prepared and the experience is shared with the them. This way income is generated for its members when the videos are uploaded depending on the viewer ship. The online also offers comments on a video and send them to its author. This way the author who created the video gets to know what are the anomalies in his or her videos so that the persons acting in the video also get a chance to make improvements.

Alfie Corey is an expert writer; he is currently associated with Latestt.com, an online professional networking community, online veido community, e-learning community, document shares, video shares, blog shares..

Be the first to comment - What do you think?  Posted by admin - August 7, 2010 at 9:59 pm

Categories: Video   Tags: , , , , , ,

Use Video Marketing to Enhance Your Online Image

Today the fast Internet download times make it easier than ever for Internet marketers to use video presentations to promote their websites. All you need is a talking head, a camera, some video editing software and access to the Internet.

You can make a short video with a digital video camera, or a simple web cam, or even on your cell phone. Next you can edit it on your computer and upload it to the Internet. Video sharing websites such as YouTube.com. have made the process of uploading and sharing video clips something that is easy for anybody to do.

The beauty of all this is that once you have invested in the equipment (camera, computer, editing software, Internet connection) there is virtually no other expense. YouTube, for example, is free to join and lets its members upload their video clips free of charge.

At its most basic, all you have to do is point your camera at your face, switch on the camera and start talking! This approach to marketing is both cheap and effective. The simple, informal “talking head” type of presentation is exactly the style that some of the top Internet marketers use to promote their businesses on video. If you are not sure what you should do or say, all you need to do is to head over to YouTube.com and start viewing Internet marketing videos to get some good ideas for your own presentation.

But before you zoom off to YouTube, here are a few tips to get you started on your viral video marketing career…

1. Keep your video clip SHORT and Dynamic!

You can say in just three or four minutes what it would take several hundred words to explain. However, you must stay very focused if you are to keep your audience’s attention. Keep them entertained by all means, give them some useful information and above all make it dynamic.

2. Don’t Beat About The Bush: Use Repetition To Good Effect.

Do not beat about the bush or go round in circles or keep repeating what you have just said ad infinitum.

Stay in control of your information. Let people know that you will tell them something important later on to keep them watching, by all means, but do not string out or pad out your presentation just to keep them dangling. People do not dangle on the Internet – unless you hook them in fast, they disappear!

So, save the repetitions for your summing up in the last 30-60 seconds of the video. Use the summing up section to repeat the important points clearly and concisely. By all means repeat website and email addresses clearly at the end of your presentation.

3. Take advantage of the viral potential of video sharing.

The beauty of using videos to promote your business on the Internet is their viral marketing potential. Videos can be easily embedded into blogs, websites, and social networking sites. Links to videos can also be sent by e-mail or posted as syndicated web content on RSS feeds. If your video clip packs a punch you may well find it spreading your message across the Internet like a virtual virus.

4. SEO Your Video!

Make sure you optimize your video clip for the search engines. When you upload a video to video sharing sites like YouTube.com you can add some text information such as the title of your video, a brief description of the video content, and some meta tags. Be sure to include some keywords in those fields so as to get your video registered on text-based search engines.

You can include keywords in the URL for the video to help the video search engines locate it.

Much more could be said on the subject, but if you follow these four simple steps you will be well on your way to becoming an expert “talking head” and viral video marketer.

Darrell Howell is an Internet Marketer and Blogger. Check out his Blog at http://www.blueridgemoney.info Sign up for a free Internet Marketing Newsletter here.

Be the first to comment - What do you think?  Posted by admin - February 12, 2010 at 5:44 pm

Categories: Video   Tags: , , , ,

4 Online Video Tips To Dominate Google Search Results

Online video is a great way to get on the first page of Google.  Follow these 4 online video tips to dramatically increase the odds of your online video getting a top ranking resulting in lots and lots of free traffic to your website.

Online Video Tip #1 – Submit your video to YouTube

If you can only pick one online site, upload your video to YouTube. It has the largest market share by far. TubeMogul statistics show that on average, a YouTube video will get 4 times as many views than a video on it’s nearest competitor. Ideally, you should use a service such as TubeMogul that submits your video to multiple online video sites.

Online Video Tip #2 – Create short, content-rich videos

According to a TubeMogul study, most online video viewers do not watch for longer than 1 minute. Approximately 10% of your viewers cut out after 10 seconds, 34% after 30 seconds, 54% after 1 minute, a whopping 76% after 2 minutes, and 91% after 5 mins.

You want to create short, content-rich videos. A higher percentage of your viewers will stay until the end and short videos get watched more frequently. Aim for videos 90 seconds in length and focus on a single topic.

Online Video Tip #3 – Name your video correctly

This is a critical step, and one that most people don’t do. Name your video based on the search you expect people to type in when looking for the information in your video. If your video is about losing weight quickly and you expect people to search for “quick weight loss”, name your video “Quick Weight Loss Secrets”.

Online Video Tip #4 – Send your viewers to your website

You can generate tons of traffic to your website using online videos. Make sure to mention your website in your video. You can include a screenshot at the beginning and end of your video telling your viewers to visit your website. The best way is to put your website name in your “About This Video” section. Viewers will then have a live link they can click on to go to your site so it is very easy for them.

And now I would like to invite you to claim your Free Access to “15 Ways To Grow Your Business Online”. Just click here to send me a blank email and you’ll start receiving valuable information that can help you get more traffic to your website or blog and make more money from your visitors.

Karen Sielski is a passionate online wealth builder, using her 20+ years in the high-tech industry to help small businesses, entrepreneurs, and online network marketers successfully grow their businesses online.

Be the first to comment - What do you think?  Posted by admin - February 1, 2010 at 11:19 pm

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Buy Audio Books Online: Join the Revolution That is Currently Taking Place

Audible.com is perhaps the best place from where you ought to buy audio books online, because here you can find books on romance, history, literature and a whole lot of other categories as well. So, if you are looking for a book such as King’s Oak that has been written by Anne Rivers Siddons, Audible.com will provide you with an excellent option. To help you in buying the right audio books online, Audible provides a small description about the book and this in turn will help you make up your mind as to which audio book to buy and decorate the bookshelves in your home.

Audiobooksonline.Com Is A Good Source

Another good option as far as buying audio books online goes is to check out audiobooksonline.co.uk. Among several categories for you to choose from there are biographies, fiction, comedy, children’s, classics, non-fiction, crime and bestsellers as well as business. You can be sure that whatever your interest is this is one place from where you will be able to buy audio books online that will surely suit all of your needs.

It is places such as Audible and Audiobooksonline that makes the buying process very simple as they will provide you with an easy ordering system and along with a wide range of audio book selections to choose from; it is little wonder that people generally start to gravitate to these sites whenever the urge overcomes them to buy audio books online.

For those who have an unbridled passion for reading and who also have very little time to spare in order to read their favorite novels or books, audio books are surely the best solution for their reading requirements. Places such as Audible and Audiobooksonline have gathered together the best selection of audio books – is it on CD, tape or even ready to download – and so you will easily be able to buy audio books online from them and then use your ears to listen to the narration of the book even whilst driving, doing normal household chores or even whilst performing exercises.

The fact of the matter is that even if your little one wants to read Horrid Henry or you want to enjoy a gripping crime thriller; buying audio books online makes perfect sense; not only will your child stay busy and out of trouble, but you can also feel the excitement as the action unfolds over the speakers of your Mp3 player or audio system.

If you have savored the enjoyment of being able to listen to audio books online, you will no doubt have become a convert to this new form of reading. It follows that you will also try and convince your friends and family members to also follow suit. The fact of the matter is that once you have bought audio books online you will always be able to find the time to go through your favorite novel – even while being busy with other chores. So, why waste time pouring over pages of a paperback; join the new revolution that is taking place today and find a new and rich world of entertainment in the audio book.

Be the first to comment - What do you think?  Posted by admin - January 22, 2010 at 12:22 am

Categories: Audio   Tags: , , , , , , ,

How to Create Flash Video (FLV) to Enhance Online Auction with eBay and Yahoo

With the number of online auctions growing daily, how can you improve the success of your auctions? Auction Flash Video (FLV) is the answer. Now you can explain what the selling item is, why people will want it, demonstrate how it works, and show its authenticity. Auction video greatly enhances your item listing and sales volume.

The development of the web shows that the Flash Video provides that platform for matching video and the Internet. With the advent of the file format, Flash Video (FLV), and with the ubiquity of Adobe Flash Player, you might expect that thousands of compelling websites are integrating video with data, content, and interactive controls to create rich experiences for peoples who visit your cyber space.

With the latest Flash Video technology to process video clips, convert them to FLV format and create links for your use on online auctions, we are aiming to revolutionize the way auction users sell items by providing a way to merchandise their products, demonstrate how it works, and show its authenticity.

We propose that you can find ways to make yourself creative and distinguish yourself and your products. We encourage you to create a personalized “About Me” video to help build trust and connect with your auction customers, which is to deliver your message in a personal way that is powerful and different. Explained in this article is the solution for common auctioneers.

As auctioneer, you might be experienced with the application of Flash video, or you are a newbie, Flash Video MX from Moyea will help you create customized Flash video content for your online auction and presentation with Yahoo, eBay, etc.

We know that including photos in auction descriptions usually boosts sales, but rolling out soon is something that can just vault us to the next level of seller credibility, and this is SWF or FLV.

Initially developed as a video to Flash converter, the current version of Moyea Flash Video MX is now empowered with the strong functionality to edit the generated FLV file or SWF file for advanced users, such as business presenters, web designers, instructors, etc. With this program, you can obtain personalized Flash Video file for online auction from the original video file in the common formats, such as AVI, WMV, etc.

This article is to demonstrate to you how Moyea Flash Video MX could help you to personalize your video files for posting on the eBay, Yahoo, and other auction websites. This article is not designed as a tutorial and thus a step by step how-to is not included here. For further information and the wonders of this new version of Flash Video MX, please explore the member sites of Moyea Software at http://www.flvsoft.com.

1. Import Files.
This is the main interface of the Moyea Flash Video MX.

2. File Settings
After importing the source video file into the program, click Next, and you can adjust the settings of video and audio for the end Flash video. In this step, the program allows you to insert your favorite or specialty video into the beginning or at the end of the source file.

3. Output Settings
In the step of Output Settings, you have the options of Export settings, Player settings and Miscellaneous.

The Export settings is about the output file format: a single FLV output file; a SWF file embedded with a FLV or a SWF file linked to a FLV. Meanwhile, you have the access to generate a thumbnail file as an icon to post on the web, and generate an HTML file to play back the end SWF file.

The Player settings is all about setting the style and mode of the control bars for the player. If you have selected to generate a SWF file embedded with a FLV or a SWF file linked to a FLV, you can select the relevant control bars to go along with the file.

The Control Bar includes the options of Control bar settings, Navigation on click, Navigation at end, Pause mode, Replay, Big play button, Preloader, and Advanced settings. You could preview the effect by clicking Float:

The Misc step includes the options of adding text or caption and logo as watermark for the FLV or SWF file, as well as setting the background color and video effect:

4. Beginning and End
In this step, you have the access to modify the FLV or SWF file with the movie beginning and movie end according to your particular needs, including to various effects for the beginning and end.

5. Convert
After completing the above four-step settings, you can go on to the tab of Convert to start encoding the Flash video file.

Moyea Flash Video MX offers the functions to edit and customize the source video of presentations or auctions to cater to your promotion needs and to enhance your business opportunities.

With Moyea Flash Video MX, a few clicks is enough to personalize your video files, and you can then make them perfectly match the Internet. Even though you are a newbie and are not familiar with authoring Flash, you can equally turn your creative ideas into reality and create immersive, rich experiences that fuse the video together with data, graphics, sound and dynamic interactive controls to demonstrate your product item online and add to your credibility.

FLV Software supply powerful FLV tools to offer ideal solutions on how to convert FLV to movie formats for iPod, PSP, Zune, cell phone, and how to encode FLV and edit FLV using by FLV to Video Converter, Flash Video MX, FLV Downloader, FLV Player, SDK series, etc.

http://www.flvsoft.com/flv_for_auction/

Be the first to comment - What do you think?  Posted by admin - September 29, 2009 at 2:09 am

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Listen to Audio Books Online: Better Than Using Your Eyes to Read

It can be quite hard, at least in the beginning, to convince others of the many pleasures to be had when one listens to audio books online. Though when you do this, you are not doing much different as compared to reading with your eyes; you will only be substituting your eyes for your ears and enjoy a narration of the book rather than have to listen to yourself read out (in your mind) the contents of a novel or other book.

Recent Phenomenon

Even though the transition from paperbacks to audio books is a relatively recent phenomenon, there are still many skeptics that doubt that you can get the same kind of enjoyment when you listen to audio books online as you would when physically reading a paperback. What’s even stranger; it seems that young readers are the most skeptical about the enjoyment that one is able to get from listen to audio books online.

However, your grandparents would certainly be more amenable to listening to audio books online because they have grown up listening to stories being narrated on the radio shows of their time. In fact, most of these oldies-but-goldies will readily vouch for the great amount of enjoyment that one is able to get from listening to audio books online.

After all, when you listen to audio books online you can sit down comfortably on your favorite chair, do some small chore while also enjoy being read the contents of an audio book. In many ways, listening to audio books online is much like what many oldies had experienced when the BBC used to narrate many of the well known classics in their various radio programs.

Another benefit to listening to audio books online is that it is the only real source of entertainment for those that are unfortunate enough to have to deal with impaired sights and in fact, the American Congress even had set out its program called “Books for the Adult Blind Project.” In many ways, this initiative laid the ground for future audio books which  books have since been mass manufactured.

With so many notable advancements taking place in modern technology, the audio book online format has become a major driving force in getting people to enjoy listening to audio books online. Even modern pop culture is promoting audio books online and so the market for audio books online grows by the day – making audio books readily available to every man.

You can even get your little children started on listening to audio books online and in fact there are many good reasons why you should look closely at purchasing or renting kid’s audio books online. Today’s modern technology has led many more people to embrace the concept of listening to audio books online and with the widespread availability of such books; the future is really looking rosy for those who are producing audio books.

Be the first to comment - What do you think?  Posted by admin - September 3, 2009 at 10:34 am

Categories: Audio   Tags: , , , , , , , ,

Online Audio Books: The Advantages of Downloading Your Audio Book

Getting online audio books is so easy. Unfortunately, if you choose to get your audio books on tape or compact disc, you will have to pay more for them because of the product design, and you will have to wait for them to arrive in the mail. With the mail problems of today, it could get lost, stolen or even sent to the wrong person. Although this does not happen that often, it is something to be concerned about as you do not want to lose it, especially if you have already been waiting for days and weeks. In the world of today, you no longer have to wait for very long if you have internet access. You can pretty much get what you want when you want it.


With online audio books in digital format, you will get the audio books instantly. You do not have to wait for them to arrive in the mail, pay the higher cost, pay for shipping, or only have the ability to listen to them in certain places. You can hear downloaded audio books on computers, PDA, MP3 players, and so on. You have the convenience of listening when you want to and where you want to.


You can also get the latest audio books as soon as you go to your favorite online audio book store. If you were going to buy a cassette tape or compact disc, you would have to wait for the audio book to be produced in these particular formats. With downloadable audio books, you do not have to wait to listen to the audio book of your choice.


There are, of course, some disadvantages to downloading an audio book online. However, these problems can be easily fixed. Audio books are much larger than other things you would download, such as music. Because of their size, they will take longer to download. The time it will take will depend on the website you are downloading from, and the speed of your internet connection. These might seem like some huge disadvantages, but they can be easily remedied.


1. Download in your spare time. Wait until you know you will not need to use the Internet. Set aside some time to download your audio book so you can step away from the computer and complete other tasks that need to be done, watch your favorite television show or movie, or just relax while you wait for your audio book to download.


2. Search for another downloading place. If you have a high-speed connection at work, you can download your audio book there instead of at home. First, make sure it is all right with your boss. Just tell them that you will be performing other work tasks while you are downloading your audio book and then do just that. If your local library has a higher speed internet connection than you do, you might also be able to download it there. Just call your local library and ask them. You could also ask a friend or family member that has a high-speed internet connection to download your downloadable audio books for you.


3. One more thing you can do to shorten the download time is to search and find audio book formats that are specifically created just for you and others who have a slower internet connection. These particular formats will download online audio books faster and easier for you.


Having said that, good downloadable audio book sites allow you to choose three qualities of download: high, medium and low, the latter taking the least amount of time to download because it has less megabytes, which reduces the quality a little, but this is generally fine with spoken word audio books.


Copyright: Helen Wall

Helen Wall is the author of this article. Visit http://www.AudioBooksBonanza.com to download audio books from an extensive range of titles from top publishers. Join the free newsletter now and get to know about the latest hot off the press titles, receive time limited special offers and discounts, before anyone else.

Be the first to comment - What do you think?  Posted by admin - August 24, 2009 at 9:45 pm

Categories: Audio   Tags: , , , , ,

Make Money by Opening Your Own Audio Book Online Store

Today, more and more people are becoming accustomed to using audio books and in fact, over the past few years, many more people have migrated to this form of reading as opposed to buying conventional paperbacks and reading them with their eyes. Reading with ears is a new concept and many more people have become enamored by audio books mainly because these types of books are very convenient and also very entertaining.

Strong Demand

If you are business minded then it would be a good idea for you to think about starting your own audio book online store because the demand is strong and the profit margins attractive. Today, audio books cover every genre and so people can rent books on virtually every topic. Of course, the competition is strong especially as big audio book rentals such as Audible are offering people some great audio book online plans.

Nevertheless, there is a lot going for someone who is industrious and so opening an audio book online store will still make good sense. There no doubts that demand for audio books online is only going to increase and so, tapping into this business opportunity makes perfect sense. You should not let the big players spoil your fun and by showing some initiative you can make a lot of money by opening an audio book online store.

No doubt, Audible is the major player in the audio book online segment and it in fact, earns more than an estimated eighty million dollars annually; however, big as they might be there is still enough space for small players to reap benefits and earn good profits from starting their audio book online stores. It however requires that you start off small and then, as money and business trickles in, you can set your sights higher and aim for the bigger spots.

To succeed with your audio book online store requires that you advertise, build up a strong customer base and also plan ahead for future expansion. The key to succeeding with an audio book online store lies in building up a loyal customer base that should be willing and able to pay you your monthly subscription fees.

People love to also buy audio books online and you can also add this feature to your audio book online store. There are many customers that like to collect audio books and also to re-read their audio books; you can also consider selling them audio books online at discounted rates.

To succeed at selling audio book online requires a certain amount of luck, plenty of perseverance as well as proper marketing strategies as well as effective and proper advertising. If you also show the proper attitude, an audio book online store can help you make a decent living and with more of the same you can expand to become a big fish in a small pond.

 

Be the first to comment - What do you think?  Posted by admin - May 30, 2009 at 7:23 pm

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Videos Online – How to Make Online Profits Using Videos

Videos are great viral marketing tools that can attract a lot of traffic to your web site. They are similar to how article marketing is used to boost traffic to your web site. It is used not only as a marketing tool, but also as a tool for teaching online. Whatever its purpose is, business videos are great for supporting your marketing scheme, and is an effective way of advertising your website, enticing your audience to visit.

Ways of Profiting from Online Videos

A way to increase conversions and boost online profits, after driving traffic to your web site, can be done through the use of live video broadcasts, video emails, or video on demand infomercials by online businesses. This can add to the bottom line of your company.

People generally remember 10% of what they read and 20% of what they hear; but with the use of videos online, people can remember 50% of what they both see and hear together. People need time to process things before they can act on your message, that is why videos can help you increase their level of processing on what they see and hear, increasing your chances for profit.

Video broadcasts can also increase the response rate of people. If a call to action is actively delivered, with sincere enthusiasm and passion for your topic, then it is much easier to follow since they are especially more powerful action drivers.

Your time of building a relationship with your customers is also dramatically shortened since you can cut through the technological barriers of the internet, putting yourself online, allowing the people you do business with to know, like, and trust you better.

You can avoid spending unnecessary high costs for sending someone on the road to meet with your clients or to attend a meeting. The technology is readily available, and the effects of your savings are immediate and obvious.

You can also enjoy ‘soft’ cost savings that dwarf your hard dollar travel costs by sparing yourself the productivity drain and the physical and mental tolls travel takes on your employees, or even yourself.

How to Market Your Videos for the Most Traffic

Videos, when used effectively, can be a vital tool in improving your online business by using it as a marketing tool, such as advertising for your web sites. This can help entice your net audiences to do business with your company, depending on how effective it is as a marketing tool for boosting your site’s traffic.

One way of doing so is by taking advantage of free broadcasting. There are a lot of social networking web sites, as well as video broadcasting websites, that reach millions of visitors every day. You can take advantage of the sites’ free traffic and networking by uploading your videos to these web sites.

Use your video blogs to provide useful information to your visitors, just the same as when writing on a blog. You can pattern your videos to follow certain formats, such as a TV show, infomercials, or how-to videos, as long as you work around a topic that ties in your business. If your video is creative and useful, it has a higher chance of getting passed around to other people.

Do not forget to include your web site’s URL when editing the video. Place your web site’s URL somewhere during the playback. If possible, try to keep your web site’s URL on display or visible throughout the entire video. Placing it along the bottom of the screen is preferable, but at least display your web site’s URL at the beginning or the end of the video.

How to Make a Successful Video

Creating a quality business video for your online business is a difficult task, not to mention expensive. You need to make sure that you create the best video that will accomplish your goals.

One way of doing this is by determining the purpose for your video. Define the exact purpose of the video and state that up front to prevent the person watching the video from getting confused, especially if there are too many information packed into the video. You must have a single idea that you are trying to convey in your marketing video to avoid packing it with too much information.

Determine your target audience before making the video. Make your video pitch for whatever your target audience is. If your product is for the home, then let your advertisement pitch for the home. If it is more for the tech savvy, then you may need to use a different approach on the video. Keep in mind that your videos will be used by your online business to market potential customers, so make sure that your video will explain the virtues of a product by the company.

Make sure that your marketing videos are not overly lengthy. Keep the flow of information brief and to the point. Once somebody has decided to purchase or would like more information, then you could give them longer videos that will cover the details; otherwise, give information in small chunks.

The content of your video must be interesting in order to keep the audience’s attention, so you can get your message across. Some videos use humor and sex appeal, while others do not. If these are not what your video is aiming for, then focus back on your targeted audience and determine what they would appreciate from a video. Keep your information fresh and appealing to them.

You need to make sure that the audience can remember what they saw long after the video. Make the content interesting, yet memorable.

Videos are great marketing tools, especially for online businesses, since it can act like an advertisement for them. Making it accessible online makes it more prominent to your audience, especially if you carefully place it on certain web sites that can maximize its productivity.

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Be the first to comment - What do you think?  Posted by admin - April 20, 2009 at 2:35 am

Categories: Video   Tags: , , ,

Add Video to Websites – Where to Publish Your Video Online

Got Video? What can video do for your business? People love to watch video. TV. Movies. And of course, online video. Ever here of YouTube? People want to be entertained. The key to utilizing video in your business is to learn how to educate your customers and prospects while entertaining them. So once you have such a video, what do you do with it? Do you try and distribute it yourself or do you hire a professional to do it for you. There are lots of companies and websites that will help you distribute your web video. But how do you know what’s right for you and your company?

One path to web video success will be to hand your finished video over to an internet advertiser who will advise you on where and when to place your video on the web. There are a number of distribution channels, both paid and free. If you currently use an online advertiser like Google, and you are having some success with banner ads or pay per click ads, you may want to do your video advertising on these same websites. And as always, you will want to test the video ads against your other forms of advertising to see how effective your video advertising is.

When you go this route, there are different types of video ads of which you should be aware. Some pop up and just start playing the minute you hit the ad while others have a “play” button that requires interaction with your visitor. I would advise you to opt for the second option to have the potential customer play the video instead of it just playing to see if they are really interested in the video and your message. Of course, as with any change to your website, test multiple versions of your pages and see how your traffic responds to each of the versions.

You will still need some copy around the video to convey the subject of your video. One way to accomplish this is start your video with a still shot of what your video is about along with a call to action. For instance, your opening slide on the video might say, “If you want to learn more about how to get the coolest blue widgets and at the lowest price, click here.” That should prompt them to click and start your video message. The advantage of video advertising as opposed to banners or pay-per-click listings is that your visitors will likely not hit the ad by accident, costing you a fortune in pay per click advertising.

There are pitfalls with using internet advertising companies. Many web publishers, in order to gain profit from ads that they place on their site from Google and other sources, use tricks to get clicks on the video ads. You do not want this. You are paying for clicks on your video so that you can continue further develop your business and increase your profit margins, not put more cash in the pockets of other websites. Make sure you monitor for this kind of activity on the sites on which you are advertising. Some such tricks include moving objects that often get clicked, close to where the ads are in the hope that the visitor will click on the ad by mistake. The visitor will of course get annoyed. This does nothing for your business. You can block certain websites when you use Google and certain other advertising channels online.

There option would be to place your video on your company website. Either hire someone that can create a video for you, or make your own. This will all depend on your budget for advertising. But there are plenty of individuals and companies out there that would love the opportunity to do this sort of work. You may actually be surprised that the cost is quite affordable.

Depending upon what type of site you have and what you are promoting, you may want to make a home made video. Sometimes these can be more appealing than the slick, professional videos and people may relate more to them and actually want to watch them. Remember, people want to do business with, and interact with, other people. Just look at the popularity of YouTube, which features just such homemade videos. There is usually something that resonates more with people in a home made video that actually may generate more trust within your customer.

Come up with a plan today on how much you can spend. Then decide if you want to outsource to a professional for video production or if you want to make it yourself. Finally, choose where you want the video to be placed on the online. This all depends on the amount of time and money you can budget for the project. But even if you have a minimal advertising budget, your business will benefit tremendously from a little video advertisement on the internet. It is just simply more entertaining than a banner or text ad.

The point of this is that video is showing up in a big way on the internet today. Web video is being used to convey messages, teach or train your customers, market to your prospects and of course entertain your visitors.

WebVideoUncovered.com/add-video is a site that can show you the best and newest ways to get your web video published and online simply and easily. Sam Stevens, it’s owner and author of this article provides free information, tools, and tutorials on his site. For help with website design, hosting or video publishing, visit www.NetwaveSolutions.com today.

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